Asahi
Asahi Partners With Green Chemistry Firm To Implement Upcycling Plan
Asahi Lifestyle Beverages has partnered with Embion Technologies, a spin-off of the Swiss Federal Institute of Technology in Lausanne, to develop the technology needed to up-cycle Asahi’s beer brewing by-products into ‘super potent extracts’ for food production. Embion will provide technology and know-how to biomass processing, deriving customized “bioactive super-extracts” from plant and microbial biomass. Asahi Quality and Innovations (AQI), the R&D subsidiary of Asahi, and Embion began to develop a relationship more than two years ago when Embion came up with its first “super-extract,” Prembion, to support antibiotic-free animal production by upcycling the grain by-product that is generated through the process of beer making.
New CEO Named At Asahi Lifestyle Beverages
Asahi Beverages Oceania has named Nigel Parsons as the new CEO of Asahi Lifestyle Beverages, effective in March. Parsons is president of the Sub Saharan Africa territory of Mondelez International; prior to that he was managing director and commercial director for Australia at, Mondelez. Asahi Beverages is No. 13 in Food & Drink Business' Australia's Top 100 Food & Drink Companies report for 2020.
Companies
Australia Okays Sale Of Asahi’s Beer, Cider Brands
The Australian Consumer and Competition Commission and the Foreign Investment Review Board have approved the sale of Asahi’s beer and cider brands to Heineken NV. The transaction includes Asahi's Stella Artois and Beck's beer brands and Strongbow, Little Green, and Bonamy's cider labels. The move means Asahi said it has satisfied all regulatory conditions related to its acquisition of Australia's Carlton & United Breweries from Anheuser-Busch Inbev SA, which closed in June.
Asahi Beverages Sells Online Alcohol Retailer
The Japanese company, which now owns Australia's Carlton & United Breweries (CUB), has sold online alcohol retailer BoozeBud back to the business’ founders. AB InBev, which owned beer business CUB in 2018, acquired BoozeBud through ZX Ventures. Asahi Beverages says it is selling BoozeBud as part of a review of CUB’s ecommerce participation strategy, which was developed before Asahi Beverages purchased CUB. BoozeBud was founded in 2014 by three entrepreneurs who stayed on with the business in 2018 and took back ownership over the weekend.
Asahi Soft Drink Expands Availability Of Japanese Soft Drink In U.S.
The Torrance, Calif.-based subsidiary of Asahi Group Holdings announced the expanded U.S. availability of Calpico, branded as Calpis in Asia, a popular non-carbonated beverage in Japan since 1919. Calpico is now available to ship nationwide via a new Amazon store. It is also appearing on shelves in the Kroger chain (Kroger, Ralph’s, Fred Meyer, Smith’s, King Soopers), Hy-Vee, Harmon’s, Safeway, Vons, Save Mart, Foodland, and all Asian Grocery Markets. The beverage is available in five fruit flavors, including mango, strawberry, white peach, lychee, and original citrus. The beverage has been available for thirty years in U.S. Asian and specialty stores.
Regulation
Report: Carlsberg, SABMiller, UB Colluded To Fix Beer Prices In India
A report generated by an Indian government antitrust investigation reveals that top executives of Carlsberg, SABMiller, and India's United Breweries (UB) exchanged commercially sensitive information and colluded to fix beer prices in the country over 11 years. The Competition Commission of India (CCI) in 2018 raided the offices of the three brewers and launched an inquiry. Senior CCI members will consider the report, drafted in March, as they decide on fines, which could exceed $250 million, two sources familiar with the case told Reuters. The investigation's findings are not a final judgment of wrongdoing, but they cast a shadow on the brewers, which account for 88 percent of India's $7 billion beer market.
Suntory
Beam Suntory Creates Exec Position To Manage Pre-Mix RTD Portfolio
Heather Boyd, a two-year veteran of cannabis company Acreage Holdings, has been named to the newly-created position of RTD managing director at Beam Suntory. Her previous experience in RTD includes a 15-year stint with Diageo where she spent two years as brand manager for Smirnoff Ice before becoming brand director of the brand, along with Crown Royal and Johnnie Walker. Boyd's last position with Diageo, which she left for Acreage in 2018, was chain sales director for Diageo Guinness USA. In September, Beam Suntory raised its profile in RTD with the purchase of the On The Rocks brand, building on a minority stake purchase two years ago.
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